I get a TON of music landing on my desk in the Virgin Radio music department, and one thing we pride ourselves on is that we listen to EVERYTHING. In the world of Top 40 radio, it doesn't always happen that way. The fact is, if it isn't already mainstream, indie submissions often have little relevance to a Top 40 programmer. We like to support local talent with features like Virgin Radio's Best of BC so it's part of what we do every day.
It's very much like the film industry when you submit music to a radio station- don't call us, we'll call you. There's pretty good reason for this too. It would take an army of people to respond to every submission.
But let me tell you- when the new album "Debut" by Dirty Radio was dropped on my desk, they got the call! The album was produced by local production team SEX-ED, and became an instant favorite here at Virgin Radio. You'll hear "My Heart" featuring Sherry St. Germain on Virgin! Check it out below.
(Click the here to hear and buy the rest of the album. I can't get enough of it... it's AWESOME!)
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